Why Sherwood
Built for your next chapter
Our biggest difference? Our proprietary ad network, with access to a proprietary ad server through our media partnerships. Together, they give your stories more ways to earn.
Explore the network we built ↓Our network.
Partner technology.
Your earning potential.
We built our proprietary ad network through our existing media partnerships. Through those partnerships, we have access to a proprietary ad server—the technology that connects available ad space with advertising demand. Together, they give us more ways to put that demand to work for your content.
Tap a step to see what it means for you.
01Our ad networkMore connections to advertising demand
We built our proprietary ad network through established media partnerships, bringing together channels that can help monetize your content.
02Access to a proprietary ad serverTechnology through our media partners
We access a proprietary ad server through our media partnerships. It helps connect advertising demand with available ad space.
03More chances for your content to earnFilled ad space can generate revenue
These connections and technology support more opportunities to fill ad space. Higher fill can mean more ad revenue, which you share in under our agreement.
More ad space.
More earning potential.
“Fill rate” simply means how often an available ad opportunity gets an ad. An empty opportunity doesn’t earn ad revenue.
Our proprietary network brings the advertising demand. The proprietary ad server we access through our media partnerships helps connect it to available ad space. That combination supports higher fill rates—which can mean more ad revenue from the viewing your stories already earn. You share in that upside under our agreement.
What else affects what a story earns?
Advertiser demand, ad prices, audience, viewing time, and platform requirements all play a part. Fill rates and revenue vary; neither is guaranteed.